Tuesday 2 February 2027, 10:30-14:00 / CC5.1
DSS at ISE 2027 explores how AI, software and new service models are reshaping digital signage, shifting the focus from hardware to business outcomes. Independent market analysis and practical insights highlight emerging technologies and global growth opportunities.
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The New Digital Signage Ecosystems: Software, Screens and the New Value Chain
Digital signage is evolving from a display-led business into an industry shaped by software, AI, cloud infrastructure and new service models. As screens become embedded in customer journeys, retail experiences and workplace communications, success increasingly depends on measurable business outcomes rather than hardware specifications. The opening invidis market keynote provides an independent assessment of global market performance, investment priorities and structural change.
A central theme of the Summit is simplification: cloud-native platforms, AI-assisted content tools and easier deployment models are attracting new customers while challenging established suppliers to rethink their positioning. AI discussions focus on practical applications in content production, network management, analytics and audience engagement, alongside scalable business models. The programme also explores competition between LED, LCD and emerging display technologies, including glasses-free 3D and digital humans.
Corporate communications features as digital signage converges with workplace experience platforms and wider enterprise collaboration strategies. The closing session brings together regional experts to examine market conditions, customer requirements and growth opportunities across Europe, the Middle East, Africa, Asia and the Americas. Throughout, the emphasis is on market realities rather than hype, helping industry leaders, investors, manufacturers, software providers and integrators understand the shifts shaping digital signage.
The conference is curated and hosted by Florian Rotberg and Stefan Schieker of invidis.
Your roadmap to the future of signage starts here.
SUMMIT PROGRAMME
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CC5.145 mins
- Digital Signage Summit
The annual invidis market update explores 2027’s key trends in digital signage, covering market shifts, investments, consolidation, technology adoption and business outlooks shaping the industry.
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CC5.125 mins
- Digital Signage Summit
Digital signage is becoming simpler, faster and more accessible. Industry leaders explore how cloud, AI and plug-and-play solutions are transforming deployment, content and operations.
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CC5.125 mins
- Digital Signage Summit
A spotlight on emerging trends, breakthrough technologies and market disruptors shaping digital signage. Fresh ideas, new perspectives and future opportunities challenge conventional thinking.
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CC5.125 mins
- Digital Signage Summit
Digital signage software is evolving into critical infrastructure. Explore reliability, cybersecurity, remote management and AI-driven automation for managing large-scale networks.
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CC5.125 mins
- Digital Signage Summit
Display technologies are evolving rapidly while traditional market positions are being challenged. Industry leaders examine the future roles of LCD, LED, and emerging technologies, discussing market d ...
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CC5.125 mins
- Digital Signage Summit
Explore how glasses-free 3D, AI-driven digital humans and other immersive technologies are reshaping audience engagement, with practical use cases, deployment readiness and emerging business opportunities.
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CC5.125 mins
- Digital Signage Summit
Where are the next growth markets? Industry experts from around the world provide first-hand perspectives on opportunities, challenges, and investment trends across key regions. A global view of an increasingly interconnected industry. -
CC5.10 mins
- Digital Signage Summit
Learn how workplace platforms, employee experience tools and integrated communications ecosystems are reshaping digital signage, delivering more connected, dynamic and data-driven employee engagement.
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CC5.15 mins
- Digital Signage Summit
From AI and digital humans to immersive displays and global scale, ISE 2027 highlights digital signage’s evolution from a hardware-focused market into an intelligent digital experience ecosystem.
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